Just a short parish notice to say I was in the Guardian last week. It was their write-up of a roundtable on the power of disruptive technology for a sustainable future – and much fun the roundtable itself was too.
Their key points:
• Disruptive technologies don’t simply improve an existing technology, but offer something radically different.
• We are currently living through a digital revolution, where new companies such as Facebook, ZipCar, and Kickstarter are changing the way we live, consume and create.
• Small companies can often be better breeding grounds for innovation than large companies.
• Pressure created by buyer demands or regulation can drive innovation.
• Sustainable technologies must be closed-loop, designed with end-of-life recycling and re-use in mind.
I also wrote a piece for the Forum website on unlocking the promise of disruptive technology. What it says, in 4 bullets:
- Disruptive technologies are part of what we need, but only part
- They need the right circumstances to have a chance
- They need a good strategy to take their chance
- The sustainability movement needs to surf and shape the digital revolution